Five Steps to Set and Hit Goals For Real This Year (Even Those You’ve Failed at Before)
Setting goals at the start of the year is good and necessary. Yet our goals often seem tinged. While we may say things like, “This …
Strategy
Crafting Great Marketing Messages
The typical marketing message–website, brochure, ad, pitch, elevator speech–tells us all about the organization and how great it is. Or it lists the features, functions, and benefits …
Time to Set a Strategy
Stagnation. Lack of results. People spending time on intrigue, politics, silo building, or just rearranging the deck chairs. When we see signs like these, it’s time …
When Meetings Are Painful
Most meetings serve two distinct functions: to track and to choose. These functions don’t mix well. In a tracking meeting, we check progress, coordinate with …
How To Apply The Right Thinking At The Right Time
Critical thinking is important. And it is horrible if we apply it while we are creating a mission, strategy, or goals. Critical thinking here derails …
Embrace Failure to Win
Baked deeply into each of us is the habit of avoiding failure at any cost. But we fight failure to our detriment. Failure is valuable. …
Success Trap
Often, our greatest impediment to success is our past success. We make the mistake of attributing our prior success to some of our most treasured …
Tough Assignment
You can recover from disaster. The worst situations can be salvaged. You can transform what looks dark, dreary, hopeless, or chaotic. You can be that …
Large, Nutty, Impossible Goals
“I want to make an extra $100,000 this year.” “I am going to run an ultra marathon.” “I am going to lose 50 pounds and …
Gagillions
The effort it takes to keep a trade secret or preserve a patent may not be worth it. Companies like Apple and Samsung chase each …