Success is…
Success is…

Success is…

Are you or your organization a success? Success is getting what you really want. (I told you it was simple. 🙂 )

Of course, you need to know what you really want–really–to start. And most people and most organizations don’t know what they really, really want. To some extent, they are letting others define their desires and their success.

Bosses, partners, teachers, parents, The Street, history, and culture-at-large all try to define success for you or your organization.

What you really need to do is define a compelling, complete, and commonly-understood goal. Then, when you achieve it, you’ll really are a success.

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