It is Not What We Do

Greet the client using the phrase the other retail automatons use or be genuinely glad they arrived?

Profit as the driver or the happy byproduct?

Make a cold call or make a connection?

Smile and say you understand or really hear me?

Lower your prices or make your product/service irresistibly good?

For the paycheck or for the joy?

Politics or productivity?


It is not what we do. It’s not the techniques that matter. Never has.

What matters to our success is how and why we do it. Clients, partners, and bosses always can tell if we are focused on the technique or the feeling. They usually respond in kind.


In your corner,



Today’s photo credit: Tom Huesing via photopin cc

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