That they are not getting valuable stuff done (or are just doing the wrong things) is a sure sign that we haven’t done our job of
- establishing a clear, compelling, commonly understood goal and
- constantly reminding people of how what they do contributes to the goal.
Of course, we need more than just that goal to succeed. And sometimes we have the wrong person in this role or that. But it is far too easy to believe that everyone always understands the goal and their part of it. And it’s far too easy, then, for us to blame the wrong things when we see people going off in the wrong directions.
In your corner,