Job boards, applications, resumes. Oh. My. Stories from the front lines tell us that the traditional way of finding a job is pretty well broken.
The best way to land a job today is to a) become a “killer candidate” and b) grow our network until it includes our next employer. Growing our network is how we will find the opportunities. Read more about that here.
Becoming a killer candidate is not about ticking boxes. It is not a form of beauty pageant; it is not about becoming someone we are not.
It is about clarity.
It is being clear about who we are and what we offer. I suggest people figure out their SweetSpot and use it to target appealing industries and companies and to hone their personal marketing content (elevator speech, resume, cover letter).
It is also about clear conversations with potential employers. We do not start off talking about our qualifications nor do we jump through hoops in some attempt to match what we think they want from us. Instead, our conversations focus on understanding what the hiring manager is trying to accomplish overall. We explore next how this role–if it is done well–would contribute to that hiring manager’s and the overall company’s desired results. Only then do we talk about us. Only then do we tell stories that demonstrate how our talents, passions, perspectives, and experience line up to (help) deliver those results.
In your corner,
PS: None of this is difficult. It is just different.